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Dolce e Bella

Project Vision

Originality comes from getting old ideas and transforming them.

About “Dolce e Bella”

Freedom of creation is everything a designer wishes for. That’s what happened for Alice’s first birthday. Her mother trusted our team to create and produce the whole party since the beginning. Her only wish was having a very original theme to break paradigms. No one knew what was going to be like the decor, which made guests really surprised with it.
“Dolce e Bella” was the name chosen by this project inspired by the following references: Italy, Italian Maiolica, Sicily and Dolce & Gabbana. A proof that an adult thematic can be used in kids universe as well.


Photography by Valeria Effleurer

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Interesting Facts

The main idea was having a free-flowing scenario that didn’t have a central element. The objects were spread in a fluid way, dividing the focus and attention, forming a dynamic decoration. The cake was not centralized and instead there was a big backdrop with the words “Alice is one”, which made it even more evident it would not only be the sweets area but also be a photo booth. We made a special self service drink table with juices and flavoured water. Catering and photograph were planned by our team.

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